Executive Development Programme in Influence and Persuasion: Mastery
-- ViewingNowThe Executive Development Programme in Influence and Persuasion: Mastery is a certificate course designed to empower professionals with the ability to drive change, inspire action, and build relationships. This programme addresses the increasing industry demand for leaders who can effectively communicate, negotiate, and sway opinions.
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⢠Understanding Influence and Persuasion: This unit will cover the basics of influence and persuasion, including definitions, theories, and concepts. It will also explore the psychological factors that influence human behavior and decision-making.
⢠Building Rapport and Trust: This unit will focus on the importance of building rapport and trust with others to influence and persuade them effectively. It will cover communication skills, active listening, and empathy, as well as strategies for building credibility and trust.
⢠Framing and Anchoring: This unit will explore how to frame and anchor messages to influence and persuade others. It will cover techniques such as priming, anchoring, and framing, as well as how to use storytelling and metaphors to communicate more effectively.
⢠Overcoming Objections and Resistance: This unit will provide strategies for overcoming objections and resistance when trying to influence and persuade others. It will cover how to identify and address objections, how to reframe resistance as an opportunity, and how to use persuasive techniques to overcome objections.
⢠Influencing with Authority: This unit will cover how to use authority and expertise to influence and persuade others. It will explore the different types of authority, how to establish credibility and expertise, and how to use persuasive language and nonverbal communication to convey authority.
⢠Building and Leading Teams: This unit will focus on how to build and lead teams to achieve shared goals. It will cover team dynamics, leadership styles, and strategies for building trust, collaboration, and communication within teams.
⢠Negotiating and Persuading: This unit will provide strategies for negotiating and persuading others in various contexts, including sales, marketing, and conflict resolution. It will cover negotiation tactics, persuasive techniques, and how to create win-win solutions.
⢠Ethics and Compliance: This unit will explore the ethical implications of influence and persuasion and the importance of compliance with laws and regulations. It will cover ethical considerations in communication, decision-making, and leadership, as well as strategies for managing ethical risks and dilemmas.
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