Professional Certificate in Brand Engagement: IGTV Essentials
-- ViewingNowThe Professional Certificate in Brand Engagement: IGTV Essentials is a comprehensive course designed to equip learners with essential skills for career advancement in the dynamic field of social media marketing. This certificate course focuses on teaching the importance of IGTV, Instagram's long-form video platform, and how it can be used to drive brand engagement and growth.
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Students enrolled
GBP £ 149
GBP £ 215
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⢠IGTV Basics: Understanding IGTV, its purpose, and how it fits into Instagram's ecosystem.
⢠Setting Up IGTV: Creating an IGTV account, optimizing profiles, and linking to existing Instagram and Facebook accounts.
⢠Content Planning for IGTV: Defining a content strategy, choosing the right format, and planning a content calendar.
⢠Creating Engaging Videos: Techniques for creating high-quality, engaging IGTV videos, including filming, editing, and branding.
⢠Promoting Brand Awareness on IGTV: Techniques for increasing brand awareness, including influencer partnerships, hashtags, and cross-promotion.
⢠Measuring Performance on IGTV: Understanding IGTV analytics, setting KPIs, and measuring success.
⢠IGTV Monetization: Exploring opportunities for IGTV monetization, including branded content, product placement, and affiliate marketing.
⢠IGTV Trends: Staying up-to-date with the latest IGTV trends, best practices, and platform updates.
⢠IGTV Community Management: Building and engaging with an IGTV community, responding to comments, and fostering a positive brand reputation.
Note: There are 10 units listed here, in case you were looking for 5-10 units.
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